Designed for the community of casino and sports bettors who know the difference between being just “better” and being the “best.”
My role: Product Designer
Platform: iOS, Android and Web
Designed iOS app for a betting platform that serves social features.
⚠️ I cannot share the entire project as it is under the scope of an NDA.
Carried out the end-to-end cycle of design iteration from wireframing to prototyping along with competitor analysis.
✸ Social Feed
In classic sports betting, the users can choose their own matches and create betslips over the events. With the social feature, users are able to view and replicate 'others' betslips instantly. Users can interact with others in the chatroom while the matches/games are being held.
✸ Power Ups
We believe the user engagement is extremely important to increase the transaction and conversion. Power Ups feature enables users to bet more efficiently in a way. By eliminating some of the risk of losing, it makes the system more reliable.
As users play, they earn certain Power Ups from certain Betslip. They can also use them on their next Betslip.